The “Economic and Consumer Activities” theme focuses on individuals’ and households’ economic behaviors and consumption decisions in everyday life. It encompasses diverse dimensions such as consumption patterns, health and food choices, tourism and cultural participation, sustainability awareness, financial management, and the use of emerging technologies. In the context of digital transformation and global economic change, consumption behaviors not only reflect personal preferences but are also closely intertwined with social structures, values, and policy environments. By integrating domestic and international research trends with empirical survey data, this section helps users understand the evolving landscape of economic and consumer activities, and identify relevant data resources to support academic research, industry analysis, and policy development.